What is RUGRD?
We are RUGRD! Pronounced like rugged, we just added in an R and took out an E to be ~hip~ with it.
Our mission is to keep keep every man feeling physically and mentally RUGRD.
We believe that every man is RUGRD, no matter what you look like or where you're from. RUGRD is a state of mind, a feeling, and we're here to keep you RUGRD.
We're starting with skin but watch this space, we've got BIG plans laid ahead to delve into your body and mind.
We're an Australian start-up and our products are fair dinkum Aussie, we strive to produce our products in Australia and use what this great red land gave us. From using native Australian botanicals and Aussie manufacturers, you can rest assured that you'll find all of our products with the Australian Made and Owned logo. We don't just slap on a little 'Australian Made' text on our products like other brands, we get our sh!t certified!